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Brief History of Wireframes

It comes from Product Design as shown in the picture. Wireframes were a visual representation of 3D objects. Usually created through computer modelling but the above picture is a real life steel wireframes, really standing on the road.

It’s an actual full-scale three-dimensional wireframe model created by artist Benedict Radcliffe. It was comissioned by Japan’s Dentsu Inc. for an ad campaign in the Middle East. Each of Radcliffe’s models, which also include a Lambourghini, is painstakingly crafted from welded 10mm steel tubes.

What are Wireframes?

Wireframes is a grey-scale visual representation of the structure of application screens (or web pages).  It indicates the size, placement, layout, widgets of the elements on the screen. Although it does not have colors, it show to a large extent the visual hierarchy of the page. Wireframes can be built using paper or computer apps like visio and powerpoint.

see Amazing Paper Wireframes

Change Quickie

Small irritants become a big pain when it comes to high productivity applications. The more someone believes and appreciates this the better will life be for the end user.

Its a nice challenge to convince someone why the items in the list should act on a single click vs. a double click. Or why should the space allocated to a list of choices should be bigger by 20%. So why should anyone care about these small issues?

Well looks like someone did...

At the supermarket the other day, while i was getting change from the cashier I noticed that the screen showed the possible choices of amount that the customer would have paid. So all the cashier had to do was touch the correct choice and look at the change to give back. How cool is that!!

Ushaka Sea World

The 9x Effect

9x effect is about a HBR article - Eager buyers and Stoney Sellers. 

Ownership effect says that we value something more the moment we begin owning it. And the more we own it, the more we value it. This is a cognitive bias.

A buyer thinks that what he owns has a greater value than what he doesn't own. A seller thinks that what he sells has a greater value than what others sell.

Studies say that a buyer values his product 3 times more that what its value is. Same for the seller. So together there is a 3*3x or 9x disparity between the product that you own and the one 

someone it trying to sell it to you. This is why selling is so darn hard.

According to the above theory, changing products is not a rational decision but an emotional one. 

So not only the seller needs to present a rational case but rather an emotional case to convince the buyer.

Can't get over it :D

( MJ be serious...blog babee blog!!)

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All the best for IPL!