Viral Marketing

Viral marketing describes any strategy that encourages individuals to pass on a marketing message to others, creating the potential for exponential growth in the message's exposure and influence.


An effective viral marketing strategy:

1.Gives away products or services - FREE!
2.Provides for effortless transfer to others - Keep it short, simple, compelling and and easy to transfer. It works the best on the Internet.
3.Scales easily from small to very large
4.Exploits common motivations and behaviors
5.Utilizes existing communication networks
6.Takes advantage of others' resources